A legacy reborn, a creative future imagined.
Once a historic textile mill, Appleton Mills has been meticulously transformed into Massachusetts’ largest affordable artist housing development. This landmark restoration breathes new life into a storied space, creating 130 loft-style residences purposefully designed for artists and creative professionals to live, work, and thrive.
More than a development, Appleton Mills is a vision realized—where history meets innovation, and affordability empowers artistry.
Brand Strategy
Identity
Print
Signage
The logo draws inspiration from the weathered charm of the original mill, incorporating the texture and character of its distressed wooden boards and the nostalgic echoes of vintage signage. These historical elements are thoughtfully balanced with the clean lines and clarity of modern sans serif typography, creating a visual identity that bridges heritage and contemporary design.
PMS 2350
PMS 259
PMS 3584
PMS 7402
The artwork for this project was thoughtfully composed using a curated selection of photographs by local photographers, interwoven with archival materials from late 19th and early 20th-century articles that captured the mill in its prime. By layering these visual and historical elements into a cohesive montage, we created distinctive and evocative artwork that brought authenticity and character to postcards and posters.