One of our favorite campaigns was for Emma Guardia and Roland Rambaud, a Cambridge real estate broker team looking for a unique positioning in a highly competitive market.
The Emma Guardia Team pairs a savvy, experienced Cambridge realtor and a go-getter Millennial with now-generation skills...the perfect combination for a fresh approach to branding and marketing.
Brand Strategy
Naming
Identity
Tagline
Advertising
Photography
We worked with Emma and her marketing team to create a truly different and distinctive logo that would set Emma apart from the frey. Everyone should know your name, right? What better says that than a big E ….Emma doesn’t need to have her whole name, everyone SHOULD know your name.
Photogenic, energetic, and committed to her clients’ buy/sell goals, Emma Guardia is the face of Compass Real Estate’s RG Team in the series of compelling ads and transit shelter posters we created for them. High visual impact, quick readability, and a sense of humor set them apart from typical real estate marketing.