We worked with developer Thordike Development to name, create this award-winning logo, brand identity, tagline, marketing materials and website for this riverside development.
Located by a river and woodlands, with walking trails and fresh air, Larkwood presented the perfect opportunity to create a colorful, sophisticated brand identity that would attract young families and others in the surrounding towns to experience this property by a developer known for creating communities.
Brand Strategy
Naming
Identity
Tagline
Advertising
Interactive
The branding pulls in the bright yellow of meadowlarks and kayaks but when used against the dark gray background and subtle textures, adds sophistication to the look.