The Heritage On The Garden occupies a full city block in Boston's historic Back Bay neighborhood. It is home to world-famous brands, including Anne Fontaine, Audemars Piguet, Bottega Veneta, GIADA, Hermes, Bonham Skinner Auctioneers & Appraisers, St. John Knits and to renowned restaurant Bistro du Midi. Developed by The Druker Company.
Brand Strategy
Advertising
Signage
Website
We crafted a sophisticated yet playful visual narrative, seamlessly blending the building’s elegance with the charm of the Public Garden. Through seasonally evolving illustrations—reflected in store windows, foliage, and stylish passersby—we created an engaging, ever-evolving brand experience that unifies this luxury retail destination.
As each retailer had their own website, we wanted to create a portal that would list all the retailers in the building and point shoppers to each individual site for more specific hours and information.